Alejandro Seva
Studio
Madrid-Osaka
Brand strategy with impact.
Clear. Direct. Ready for action.

↗︎ESP





Audits that reveal where you stand.
Trends that show where your sector is heading.
Narratives that connect you with today and tomorrow.
I turn all of this into concrete roadmaps for startups, cultural organisations, and companies in the midst of transformation.




 Book a call with me




Selected Contributions: 



Works


As part of the Nadie Progressive Brands team, we worked on redefining the retail experience of a historic optical brand, bringing it toward a more integrated and innovative model. In my role as Brand Designer, I contributed to the design of the new experience through spaces, services, and key touchpoints, as well as the briefing for commercial architecture.


Year 
2025

With
Nadie Prograssive Brands

For
VisionLab!

Location
Madrid






Works


Together with Nadie Progressive Brands, I contributed to the update of the corporate culture of W2M Group, a leading multi-brand travel company in Europe, originally developed by the consultancy in 2020. A group that today generates over €3B in annual revenue.


Year 
2025

With
Nadie Prograssive Brands

For
World2Meet

Location
Mallorca






Works


With Nadie Progressive Brands, I collaborated on the evolution of the identity and experience of Perodri, one of Spain’s most emblematic jewelry houses.
I took part in the research phase, conducting brand audits, benchmarks, reference explorations, and retail scouting to support the project’s strategic development.


Year 
2025

With
Nadie Prograssive Brands

For
Perodri

Location
Madrid






Independent practice: 




Works


Creating an open observatory, called Fuerza Mínima, to document and analyse new forms of contemporary craftsmanship through a podcast and an open-source repository of references.


Year 
2025

With
Toni Llopis  

Links
↗︎ Spotify
↗︎ Instagram

Location
Remote



Works


Researching the invisible systems that shape how we age, understanding longevity as a new driver of innovation, and connecting what is happening in Japan, the world’s major ageing laboratory, with global challenges and insights.


Year 
Currently

Location
Japan  






SELECTED CLIENTS: 








Build your brand: an operating system that guides every decision




1. RESEARCH AND CONTEXT








2. DESIGN AND NARRATIVE








3. TANGIBLE OUTPUTS IN THE MARKET








Do you want immediate clarity on your brand?

A PDF that gives you practical ideas and clarity on how to read your brand — with 10 key signals to diagnose it, a 4-phase framework to structure its growth, and real examples applied to projects.





Why should you invest
in brand strategy?

1. PERCEPTION

  • Be valued and differentiated in the market.
  • Build credibility with clients and communities.
  • Achieve cultural relevance.


2. CONVERSION

  • Improve the customer experience.
  • Increase sales, bookings, or users.
  • Build engagement and loyalty.

3. INVESTMENT

  • Convince investors with a clear narrative.
  • Prepare solid pitch decks and action plans.
  • Strengthen trust among stakeholders and institutions.




4. ORGANIZATION

  • Align teams around a shared purpose and culture.
  • Introduce real innovation.



Las empresas que apuestan por la construcción de marca logran un ROI superior al marketing puramente táctico en el 80 % de los casos.
(Analytic Partners)

✦ Invertir en estrategia de marca puede generar hasta un 10 % de crecimiento adicional en ingresos sin aumentar el presupuesto global.

✦ Tener una marca reconocida incrementa en un 55 % la probabilidad de que el consumidor elija tu producto.
(Headstream / Fuel for Brands)

✦ El 76 % de los analistas financieros reconoce que la fortaleza de marca impacta directamente en la valoración de la empresa. (Interbrand)

✦ Las marcas culturales alineadas con valores auténticos logran fidelización un 12 % mayor y ventas +23 % de su audiencia recurrente. (Accenture / Harvard Business Review)



Pricing Plans

    


©2025 Alejandro Seva Studio. All rights reserved |  
hello@alejandrosevastudio.com  
Based in Madrid-Osaka.